Canonball is an agency of restless creatives.

Like a song you can’t shake, the creative process isn’t one we can turn off—nor would we want to.

Branding

We devote our many talents to a single charge: building brands.

A great brand is more than a logo.

Here at Canonball, we’re brand-builders. Branding in the digital age has several moving pieces and applications, yet it’s all centered around a cohesive look, feel, and identity. We help you develop your brand identity by using insights from the people who know your company best (you). Canonball’s branding process is intensely collaborative, as it determines the look, tone, and perceptions of your brand for years to come.

Inbound Marketing

As you read this, people are searching for you online.

How will you capture them?

What is inbound marketing, you ask? It’s a philosophy we internalize here at Canonball—one that turns the tables on traditional advertising.

Thought leadership is the foundation of inbound marketing. Unlike traditional “push” methods of advertising, inbound marketing focuses on “pulling” in qualified leads by producing quality content. Tactics for inbound marketing include a combination of persona development, blogging, social media, landing pages, and online advertising.

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Real Estate & Multifamily

Technology & digital media are overhauling industries.

Yours included.

The real estate market is hotter than ever, not to mention rapidly evolving. This generation of renters search for apartments very differently than the one before it; meanwhile, the rise of social media has changed the way we engage with brands and retail communities. Canonball has a proven track record in both multifamily branding and marketing for mixed-use developments.

Web Design

Be interactive. Deliver the unexpected.

Partner with an agency you can trust.

These days, a promotional campaign or product launch necessitates more than an ‘online brochure.’ Brands from every industry are vying for consumers’ attention, and promotional websites must deliver application-based, interactive experiences in order to engage consumers and educate them about the brand and/or product. Canonball has spent years working with various ad agencies building large-scale, promotional websites for brands like Samsung, Wholly Guacamole, and Terminix—websites that increase brand awareness and drive product sales.

Display Ads

We’re the agency for agencies.

Your new partner for banner & display advertising.

Display ads can be a beautiful graphic, an animated flash banner, or an interactive rich media ad. Canonball has been building banner ads for agencies for years, and we love doing it. Of course, display ads don’t stop with production; we often help clients with creative strategy, building landing pages, developing microsites, and executing remarketing campaigns. We can be your go-to resource for all things Display.

Blog

We tell it like it is.

All things intriguing, momentous, relevant, and quirky.

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How to Plan Your Marketing Campaign Content

 (Free Excel Template Download) When it comes to content marketing, the strategy seems straightforward enough. The implementation? Not so much. Everyone knows the first steps − develop your buyer personas, identify […]

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Canonball Launches Screams Halloween Park

Canonball is excited to announce the launch of Screams® Halloween Theme Park’s website. Screams® Halloween Theme Park, presented by MetroPCS, is a Halloween theme park located 30 minutes South of […]

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Now Hiring: Account, Design, Social Media, and Digital Media Interns

Job Description Canonball is a content marketing agency located in downtown Dallas. We focus mainly on inbound marketing (i.e., social media, blogging, online advertising, etc.), which we perform for clients across […]

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Understanding the Buyer’s Journey: Why Education is more important than selling

When was the last time you listened to a sales call? Chances are, you’re still thinking back to it right now because it’s been a while. With cell phones and […]

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The Advantages of Using Buyer Personas in Real Estate Marketing

Who doesn’t love a good story? Perhaps you have the latest paperback tale of a jilted wife faking her disappearance in order to exact revenge on her husband. Maybe you […]

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Canonball Welcomes innoWake to Client Roster

Canonball is thrilled to welcome innoWake to our client roster. innoWake selects Canonball due to their extensive understanding and success in web design, development, and video production. innoWake is a […]

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